18.11.2009
The Czech retail sales of 11-degree beers, a steadily growing beer segment that already accounts for 11% of domestic consumption, brewed by the Heineken Česká republika group are more than satisfactory this year. The results of Zlatopramen 11°, Starobrno Medium and Hostan Hradní in cans and bottles including the Maxibottle, the seaso
27.10.2009
Královský pivovar Krušovice a. s. wants to save up to 40% of water through investments in modern technologies. „Water is a key raw material used for brewing of beer. Approximately 90% of beer is formed by water, but this valuable raw material is also used during secondary procedures following the beer production. And we want to inve
09.09.2009
Despite the actual global economic crisis the Březňák brand has been meeting with success in the German market. Based on the actual sales it is expected that 10 % more beer of this brand will be sold in Germany compared to last year. It is going to be a historical success for this brand in a declining German market: more than 50 milli
07.09.2009
Starting this week the export beers from Krušovice are going to change completely. The rebranding concerns all attributes: logo, labels, crates as well as beer bottles. The only thing that will remain unchanged is the popular Krušovice beer. The new face of export Krušovice dark beer and Krušovice Imperial will be first introduced to
18.08.2009
Krušovice Černé was awarded the highest award in a category of the best dark lagers in the international competition The World’s Best Beers. „We are delighted in the triumph of Krušovice Černé in the category of dark lagers and the World’s Best Dark Lager 2009 award all the more that the real world’s top beers participated
15.06.2009
Heineken Česká republika announced today that it will close the Kutná Hora brewery and the Znojmo brewery to optimise efficiency. The decision was taken after an in-depth study of the possible future role of both plants within the enlarged company.
The feasibility study reviewed all relevant aspects of the two sites, includi
26.05.2009
Brno – 3rd March 2009. At the 4th International Trade Fair for Gastronomy, Hotels and Catering, the group Heineken Česká republika will be completely presented as a consolidated third large
26.05.2009
Thanks to an ever increasing reputation of its regal beer, the Krušovice brewery becomes an attractive tourist destination for the Rakovník and Křivoklát regions. Approx. 40 thousand tourists visited this brewery in the year 2008. Traditionally, they are mainly people from Russia and Ukraine, where the Krušovice beer i
27.04.2009
Prague 27th April 2009. Now the Heineken Group introduces in fact a revolutionary trend on the Czech market in the segment of beer containers. It is a 1.5 litre maxi bottle for Zlatopramen and Starobrno beer, which shall enrich Czech retail market with containerised beer.
„The new bottle offers our consumers better comfort. The
03.04.2009
Prague 3rd April 2009. On 9th April, i.e. on Maundy Thursday (Green Thursday when literally translated from Czech,) visitors nearly in 2500 restaurants, beer houses, pubs, and other gastronomic facilities all over our country, will be able to order Green beer. In
31.03.2009
Krušovice 31st March 2009.Today, Krušovice beer bottles of new design were christened in the Krušovice Royal Brewery directly in the bottle filling plant. One bottle with the old beer label was sealed- in a lead cylinder together with current Czech korunas coins and daily newsp
